FINSUM + Magnifi: Ecommerce Will Benefit from This Change to Consumer Spending

April 8, 2021

Consumers spent more at online stores last year than the previous year by a staggering $900 billion according to a Mastercard Economics Institute study. This isn’t very surprising as more shopping was relegated to online retailers due to the pandemic. But what is shocking is that a large share of it is here to stay. The study shows that habits have formed in consumer shopping, and that online deal hunting will remain electronic. Grocers will retain about 70-80% of their online commerce. Even industries more likely to return to pre-pandemic levels, clothing and electronics are expected to keep about 20% of their digital sales.

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FINSUM + Magnifi: The Best ETFs for Buying Into the Ecommerce Surge

(January 2021)


One year ago you could have easily said that brick and mortar retail was effectively dead, or at least had a very bleak future as ecommerce was taking market share quarter after quarter. Taking a look around today, it is hard to imagine ecommerce could have stronger demand behind it. Understanding that, it seems like it might be a great time to buy into ecommerce, as demand for online shopping seems likely to continue for the foreseeable future (including after the pandemic). Many ecommerce ETFs had a great year in 2020 and there are numerous interesting takes on the how to invest in the sector. Some ETFs to check out include the ProShares Long Online/Short Stores ETF (CLIX), Amplify’s Online Retail ETF (IBUY), and the Global X E-commerce ETF (EBIZ).

Source: CNBC

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